An inspiring podcast on everything you need to know about color!
Happy holidays to all our listeners! See you back here in January with a brand-new podcast with Brazilian creative Michell Lott.
S5E10 Color Devotion with Maye Ruiz
In this final podcast for 2024, TCA spoke to interior designer Maye Ruiz, the Mexican queen of color about the perfect color combination, listening to the genius loci of a house, breaking color myths, imposter syndrome, and how color is her religion in life.
Maye Ruiz, the creative mind and founder of MAYE, an interior design studio established in 2021, has rapidly established herself as a trailblazer in the design industry. A proud graduate of Universidad de la Salle Bajío in 2008, Maye combines her solid academic foundation with a visionary approach to interior design. In 2023, she was awarded by Architectural Digest and named one of the 100 most influential creatives in Latin America. Her accolade for Best Restaurant Design further solidified her reputation as a visionary in interior design. Her projects have been featured in prestigious design publications, including Dezeen, Architectural Digest (AD), and Elle Decor, highlighting her bold and distinctive approach to color and style. Maye’s work is celebrated for its trend-setting aesthetics and unlimited creativity, continuously shaping the future of the design industry. Beyond these recognitions, Maye has collaborated with renowned creative partners and brands, further elevating her position as a leader in her field.
Her commitment to pushing design boundaries and delivering excellence continues to set her apart as an innovator and influencer in interior design. In addition to leading MAYE, Maye Ruiz has passionately shared her expertise in design through academia. From 2015 to 2022, she taught courses, delivered lectures, and conducted workshops at prestigious Mexican institutions, including the Universidad Iberoamericana, Tecnológico de Monterrey, and Centro de Diseño, Cine y TV. She also collaborated on the diploma program for the Latin American adaptation of content by the renowned U.S. publisher Condé Nast, further enriching the region's design education landscape.
Breaking Stereotypes with Ghalia Elsrakbi
In this podcast, Ghalia will talk about how she is creating a platform for the under-represented narratives in the design world in her region, the Middle East and how she is keen on breaking design stereotypes. How can color be used as a tool to surpass digital censorship so designers may speak up and communicate what they stand for?
Ghalia Elsrakbi is a design professional, researcher, and design educator. After obtaining her a Master's degree in Design at the Sandberg Institute, Gerrit Rietveld Academie in Amsterdam, she joined the post-academic interdisciplinary program " Design Negation" at Jan van Eyck Academy in Maastricht. Her research was dedicated to the investigation of populist politics from the perspective of design and theory.
In 2009, she co-founded with South African designer Lauren Alexander Foundland Collective, an art and design practice based between Cairo and Amsterdam. Foundland’s projects explore under-represented political and historical narratives by working with archives via art, design, writing, educational formats, video making, and storytelling. It aims to critically reflect upon what it means to produce politically engaged work from the position of non-Western artists working between Europe and the Middle East.
Ghalia is an Associate Professor of Practice in Design at the Graphic Design program at the American University in Cairo. She is a co-founder and the Artistic Director of Cairotronica, Electronic and New Media arts festival in Cairo.
Ghalia received a nomination and was a fiunalist for the Dutch Prix de Rome prize in 2015 and the Dutch Design Awards in 2016. She was awarded the Smithsonian Artist Research Fellowship in 2015/2016 for research in the Faris and Yamna Naff Arab American Collection at the Smithsonian's National Museum of American History in Washington DC.
Ghalia has lectured and exhibited widely in Europe, the United States, and the Middle East, including Centre Pompidou (FR), The Rotterdam International Film Festival(NL), ISPC (NYC), Ars Electronica, Linz (AT), IMPAKT Festival (NL), London Art Fair (UK), Beursschouwburg, Brussels, Fikra Design Biennial (UAE), Porto Design Biennial (PT), Amman Design week (JOR).
Nourishing Tradition with Laura Tofts
Part of learning about color is understanding it's many facets and cultural meanings. Laura Tofts passionately shares her perspective on color from a southern African point of view, describing Zimbabwe's color symbolism across pattern, natural pigments and minerals. Her goal is to bring global color conversations to Africa and spread its traditions with the world.
Born 47 years ago in Zimbabwe to British immigrants, Laura grew up in the Capital City Harare and completed her High School education there. In 1996, after completing Tertiary studies in Linguistics and Tourism, Laura moved to Brighton, Sussex, UK and gained experience in various Restaurants and Hotels before landing a position at the American Express Head Office in the European Corporate Travel Department.
The Call of Africa was too much, and Laura returned to Zimbabwe in early 2000 and joined Avis Car Hire as The National Sales “Lady” .... Until political events in the country saw the rapid collapse of the tourism industry and a very depressed environment. At that point Laura decided it was time for a change and whilst working as a restaurant manager in a 5-star Restaurant in Harare, studied Accounting by night. Once qualified, Laura took up a role as Bookkeeper in a Paint Shop downtown ... and that’s when the Eureka moment happened, and the passion was ignited.
The following year Laura opened her first Paint Wholesale Warehouse in the Light Industry Area, where she is still based today... 23 years later! Needless to say, Laura Tofts has extensive experience and deep knowledge about coatings and colour design. She is the only NCS qualified colour trainer in Zimbabwe, training architects, interior designers and anyone with an interest in colour. During the last 13 years, she has extended her skillset by delving deeply into specialist finishes, such as cement, texture, wallpaper, and anything else that adds dimensions to a wall. She has earned Certification from The Institute of Concrete of South Africa, specialising in cement for construction. Laura owns The Showroom (recently re-branded from Artisan), a surface design company that supplies top-quality products and creates unique finishes for residential and commercial projects. The Showroom is Zimbabwe’s main distributor of Medal Paints, Cemcrete, Earthcote, Jaxoleum and Wallpaper Inn, Eijffinger, ORAC, among others.
Laura’s Instagram Page best summarises it all “Africa forever in my Soul, Colour all around me”.
Color Abundance with Andreea Hartea
How does our past influence the perception we have of our world today? Where does color stand in our daily perception of things and more importantly, how do we select the correct colors that truly make us feel good? Andreea Hartea will explain how we perceive color and how to select the right color for ourselves and our clients.
Andreea Hartea was born in Romania and currently lives and works in Italy where in early 2020, she established RAH Colour Consulting Studio collaborating with architecture firms, interior designers, and international companies. She studied Visual Arts at NABA and completed a two-year program in Dynamic Hypnosis and Analogical Psychology at the CID_CNV Institute in Milan. To deepen her expertise, she pursued additional courses on color by "Max Luscher," attended seminars on meditative and hypnotic practices, while she researched topics like neuromarketing and neuroeconomics.
Her research primarily draws inspiration from psychology and consciousness, focusing on the mechanisms of unconscious and emotional perception. Her fascination with the human experience fuels her exploration of the inner universe as a means to comprehend our surroundings.
She derives great satisfaction from assisting individuals in their daily lives and uncovering the underlying reasons behind their experiences using the power of color.
Her primary objective is to educate people on approaching color from a more intimate, authentic, and conscious standpoint, acknowledging that color affects each individual in a very unique manner. Currently, she is devoted to promote the concept "subjectivity of color” as she has been privileged to deliver lectures to prominent companies and international platforms such as Edison, PPG, Archiproducts, and TedxRoma.
Having moved from theory to practical application, she developed the RAH Colours test, which aids professionals closely engaged with end clients in addressing the challenging question: "What color should we choose?" Whether it involves materials, products, or surfaces, this question invariably arises in interior design and often proves a point of frustration for both professionals and clients alike.
She provides guidance on implementing this methodology, and currently works on creating a platform that will provide professionals with their own personal color consultant.
Moreover, she collaborates with studios and boutique agencies specializing in brand identities, particularly for small-scale brands.
Shaping Color Moods with Ruxandra Duru
Ruxandra Duru is the creator of Color Moods, a tool that shows you how to create color combinations but also how color influences your mood. In this conversation Ruxandra will testify to the power of color and the effects it has on our emotions, feelings and decisions.
Ruxandra Duru researches, documents and experiments with color, beauty and mood.
She currently lives and works in NYC. A third culture person, she was born in Romania, spent her childhood in Morocco, moved during her teens to Canada and in her mid-twenties to Barcelona, Spain where she resided until 2021.
She worked in the editorial graphic design field until 5 years ago, when she became increasingly interested in how colors, among others properties, can create different atmospheres and improve our well-being in a variety of contexts including graphic design, art and architecture.
On top of her own practice, she also uses her color knowledge at Google NYC.
Additionally, she makes music and takes photographs, spaces where mood is also an important element.
Enhancing Color by Light with Rodrigo Fernandez
As many of you know, there is no color without light and this is why I interviewed Rodrigo Fernandez on how we can make color look sexy in a space, on a product and on any imaginable surface. We will also discuss the highlights of Milan Design Week's Euroluce and what color and light innovation was presented. Listen into our conversation to learn more about the deep relationship between color and lighting.
Industrial Designer by ITESM Campus Ciudad de México, Rodrigo Fernandez Barajas has more than 15 years of experience offering lighting advice and consultancy to luxury hotels in Mexico and Central America. He is also a professor at CENTRO de Diseño, Cine y Televisión, as well as co-founder and director of Diez Company, a benchmark project in avant-garde lighting design. A promoter of a lighting culture, Rodrigo Fernández is the creator of The Light Report, an integral communication concept focused on the exciting world of light. He is also the author of Maison Diez Company, the largest lighting exhibition held in Mexico since 2018. He is also a speaker and promoter of a better lighting culture and a consultant in high-end lighting manufacturing.
Human Betterment by Design with Shashi Caan
Shashi Caan talks about the cultural color differences among the three continents that she has lived on, the application of color in architecture and her life mission to increase human betterment through color and design in the world. From generation gaps to the main design principles to futurist thinking, Shashi Caan her passion for her profession sparks through the entire conversation. Shashi is all about collaboration and understanding what is going on in the world to find solutions to today's problems.
Shashi Caan is a distinguished thought leader for architectural design internationally. As a practitioner, design educator and author, her dedication to furthering human betterment through and by design is reflected in her 30- year design career. Co-founder and leader of THE SC COLLECTIVE (2002), the inventively structured firm, Shashi is also the Co- founder and President of Globally We Design – GloWD (2015), an independent design futures think thank, through which her ReDesignEd Educators Forum facilitated the Universal Design Education Charter in 2018 and The Johannesburg Declaration in 2019. Shashi was formerly Associate Partner and Design Director with Skidmore, Owings and Merrill (SOM), in New York and Chair of the Interior Design Department at Parsons, the New School for Design. In her service to industry capacity, Shashi also serves as Chief Executive Officer on the Executive Committee of International Federation of Interior Architects/Designers (IFI) Executive Board. She is a former two-term President for the International Federation of Interior Architects/Designers (IFI) and has been recognized as a Fellow of the IFI and Fellow of Royal Society of the Arts, UK. She holds honorary fellowships from the Australian Institute of Designers, the British Institute of Interior Design, as well as the American Society of Interior Design. Amongst others, her past volunteer and executive board level service includes the US International Interior Design Association (IIDA) , NY’s Interiors Committee of the American Institute of Architects (AIA), and the United Nations Association (UNA). She was Contract Magazine’s US Designer of the Year (2004), granted the Golden Seat Architectural Master Award of China (2012), and appointed JDP Design Ambassador to Japan (2013), this amongst her many awards and accolades for design projects and design leadership across the world. With countless published writings, her seminal book, Rethinking Design and Interiors: Human Beings in the Built Environment (2011), has been translated into multiple languages.
Creating Design Synergies with Certosa Initiative
Founders of Certosa Initiative Margriet Vollenberg and Remi Versteeg will reveal why they are going to be the talk of Milan Design Week in this exclusive podcast interview. How is color influencing this years' Milan Design Week and how did it influence the installations at Certosa? What are the innovations we can expect in materials, design while tapping into our multiple senses? How is combining color ever more so important and what role does the absence of color play in todays' design?
Beyond Space, architects with a distinct focus on delicate interiors and grand-scale transformations, bundle forces with Organisation in Design, makers of Ventura Projects and instrumental in breathing new life into rediscovered districts of Milan. Brought together by a deeply shared passion for design, their complementary track records make them a natural match to move the crowds into the up-and-coming Certosa District. In the face of turbulent times and on such short notice, the team sees itself floated by the sheer energy of the historical moment of resuscitation and is poised to make the Certosa Initiative the Talk of the town during the 2022 Milan Design Week.
Remi Versteeg is equal parts architect and entrepreneur. He founded his first company back in 2002 (many were to follow) and obtained his degree in architecture from Delft University. In 2016, he co-founded office for architecture Space Encounters. In 2021, he co-founded Beyond Space together with Stijn de Weerd. Remi is driven to innovate and always seeks to combine diverse perspectives to forge new connections and lead him down roads less traveled.
Margriet Vollenberg is an entrepreneur and a professional in the global field of design and has over twenty years’ experience in the design industry. Margriet, founder of Organisation in Design and founder & art director of Ventura Projects, has got a grand sense of adventure on the one hand and the prudence to do business wisely on the other. She is a graduate designer who studied at the Design Academy in Eindhoven under Lidewij Edelkoort. Her company Organisation in Design (started 2005) provides clients with services design strategies, consultancy, and art direction. For 11 years she was driving force behind the successful design events Ventura Projects in Milan, Dubai, New York, and many other places all around the world.
Living Beautifully with Olga Hanono
Olga will reveal how she transforms spaces with their unique energy into a home for her clients, the importance of feeling a space, an aesthetic, a textile, a color before starting a project. Why is color so important in her life and how does she apply color in her interiors? How does the world of art influence her work and how did her love for art start? Listen to our talk and learn about Olga her rich heritage growing up in Mexico City and how its culture and folklore influences Olga her color choices for her projects.
Olga Hanono is a Mexican-born designer with a traditional cultural upbringing and deep passion for aesthetics, beautiful objects, and space. Her charismatic and playful personality comes through her original designs that are no subject to rules or limitations. She transforms every space into an unusual adventure.
Olga has a natural affinity with art and her projects are a combination of uniqueness and glamour, setting trends in the design world and attracting numerous awards (she has been referred to as the IT Designer, the rock star of design and the 2017 designer revelation). Hanono has her own brand textiles and wallpaper collection. She loves exploring new materials and novel/alternative solutions for creating a space: mixing patterns, colors, textures and following her intuition to create interiors of the highest standard and taste, incorporating carefully curated objects and art. She published “the art of beautiful living” by the prestigious publisher ASSOULINE, she offered a press conference at the national palace Bellas Artes in Mexico City and at the Four Seasons Hotel in New York City.
HAPPINESS is her major motto and she embrace it with creative solutions aimed at a luxury lifestyle.
Contactless Color with Justine Fox
How is the city of London changing its colors and what has to change? Justine talks about her passion for urban planning and architecture and how she works with architects to apply color more purposefully. She highlights the importance of child-friendliness in urban areas and how her new project gets children and entire communities active together again in a playful and of course colorful way.
Justine is a consultant with a unique understanding of applied colour psychology, colour trend, insights and colour ergonomics with futures thinking. Her multi-disciplinary perspective on colour creates engagement with people through product development, social content, publications and immersive installations. She is focused on bringing awareness to all stakeholders within urban planning and architecture on the considered use of colour to help improve sustainability, inclusivity, community and safety for all people who live and work in the built environment.
Calzada Fox is a colour consultancy with a difference, combining strategic vision, creativity and innovation. We work across all sectors empowering our clients with innovative ideas which are relevant to their business and stakeholders.
“Excellent series about color. It’s a complex topic and Judith approaches it from a variety of angles with her guests. Always entertaining and insightful. I look forward to listening to each episode and learning something new about color and the visionaries in the color world.”
— Review Apple Podcast