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Justine explains:

“People naturally associate the more natural coloured tones as being more environmental friendly”

How is the city of London changing its colors and what has to change? Justine talks about her passion for urban planning and architecture and how she works with architects to apply color more purposefully.  She highlights the importance of child-friendliness in urban areas and how her new project gets children and entire communities active together again in a playful and of course colorful way.

Justine is a consultant with a unique understanding of applied colour psychology, colour trend, insights and colour ergonomics with futures thinking. Her multi-disciplinary perspective on colour creates engagement with people through product development, social content, publications and immersive installations. She is focused on bringing awareness to all stakeholders within urban planning and architecture on the considered use of colour to help improve sustainability, inclusivity, community and safety for all people who live and work in the built environment.

Calzada Fox is a colour consultancy with a difference, combining strategic vision, creativity and innovation. We work across all sectors empowering our clients with innovative ideas which are relevant to their business and stakeholders.

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Sharing the Love for Color with Peggy Van Allen

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Customer Chemistry with Anja Gaede