S6E01 Chasing Reality with Michell Lott

Michell states:

“Beauty lays opposite to ordinary. We all have the opportunity to beautify our lives and apply changes to make life more magical. We have to educate the market as creativity is very intangible for a lot of people. ”

Which way better to start the new season than with Brazilian creative Michell Lott. In this episode, Michell shares insights on how he uses color to stay in touch with his emotions to navigate life more easily, how warm colors increase happiness for 2025 and how AI allows him to work quicker yet without taking over his creativity. 

Based in São Paulo, the multidisciplinary creator has made a name for himself by envisioning and delivering majestic, immersive, colorful, and playful productions that capture the spirit of the times in striking visuals – whether for campaigns and editorials, installations in collaboration with brands from various sectors, or impactful sponsored content shared on Instagram. A journalist by training, he fell in love with the visual universe while working as a journalist at Casa Vogue. Since pursuing a solo career, he has worked as a set designer, creative director, design curator, multidisciplinary creator, and, for the past four years, as a color consultant and trend researcher in collaboration with Suvinil. His main objective is to make life prettier creating his own reality.