The Color Authority: Insights with Judith van Vliet | GLC Color Talks
Join us for an engaging episode of our Color Talk Series featuring Judith van Vliet, a leading expert in color intelligence and the founder of The Color Authority. Born in the Netherlands and now based in Madrid, Judith has a rich background in color design and forecasting, having worked with renowned companies like Kawasaki Motors Europe and Avient ColorWorks. In this talk, Judith shares her journey through the world of color, from her early experiences as a Product Planning Specialist to her role as Creative Director of Color Forward. She discusses the importance of color in design and how it influences consumer behavior across various industries. As a passionate advocate for color intelligence, Judith also serves as the vice president of membership for the Color Marketing Group, where she has contributed for over fifteen years. Tune in to learn about the latest trends in color, the significance of color psychology, and how to effectively incorporate color into your projects.